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How you do anything is how you do everything

by George Lovell | | 0 comments

That's why I spellchecked this post, even though no one might read it. 



Look at this mess.



We are often left to clear up other technicians' messes. 

Why bother cleaning off the old adhesive and applying fresh battery adhesive if it's still sticky?

Why apply a new dust and liquid seal if the device has lost its water resistance?

Why waste time securing the cables with screws and brackets?

A glimpse inside of a device can tell you a lot about the last person that was inside it - not least that they're willing to cut corners for their own convenience when no one else is looking.

To be lazy, dishonest, and unprofessional in one aspect almost guarantees me that you are lazy, dishonest and unprofessional in everything else that you do.

Whether it’s repairing phones, sending an email, or cleaning your room.

Because how you do anything is how you do everything.


Steve Jobs had a unique philosophy around design. In his endless pursuit of perfection, Jobs insisted that every element of the product was not only functional; but beautiful. This philosophy extended far beyond what the end-user would see. Jobs scrutinized every minute detail, including the individual components inside the machines. If he felt that the arrangement of microchips on the circuit board looked distasteful, he would insist that the entire circuit board was redesigned to make it neat and aesthetic.

When the computer was finally perfected, Jobs had the engineers’ names engraved inside each one. “Real artists sign their work,” he told them. “No one would ever see them, but the members of the team knew that their signatures were inside, just as they knew that the circuit board was laid out as elegantly as possible.”

For Jobs, the philosophy was not centred around impressing other people. It was about holding yourself accountable for the quality of your work.

“When you’re a carpenter making a beautiful chest of drawers, you’re not going to use a piece of plywood on the back, even though it faces the wall and nobody will ever see it,” Jobs said in an interview with Playboy in 1985,
“You’ll know it’s there, so you’re going to use a beautiful piece of wood on the back. For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through.”

Meticulous. Disciplined. Passionate.

Apple didn't become the first trillion-dollar company by accident.


We know that you'll never see the inside of your device. We choose to leave it in the best condition that we can, based on our capability and the tools at our disposal.

The screws, the glue, the joints - that's our signature.

We want it to look and function a certain way, just as the designer intended.

That transfers across everything we do in life.

How you do anything...

Thanks for reading!

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