The iPhone hasn't been around for very long
At just 15 years old, the iPhone was absent for the first 99.992% of mankind, and 99.999999996% of life on earth. Yet here we are.People experience a gamut of negative emotions that arise from not having the latest iPhone, including jealousy and shame. We think that we need to own an iPhone 13 to be accepted, productive and happy.
Anatomically modern humans (Homo sapiens), have been around for 192,000 years. In that time, there's been about 118 billion of us.
Apple have sold an estimated 2.2 billion iPhones since production began. There's currently 1 billion active Apple iPhones, so we can assume about 1 billion people are using an iPhone right now.
The most popular product line of all time, and one that you simply could not imagine life without - yet still, less than 1% of all humans have ever even seen one.
The iPhone 13 series has been very successful. Apple has shipped around 60 million units so far. That's 1 iPhone 13 for every 129 people on Earth. If you are fortunate enough to have an iPhone 13, you're part of the 0.77% of living people, and 0.0005% of humans ever.
The majority of people simply cannot afford an £800 phone. In many developing countries, owning a smartphone is still less common than not owning one.
The next iPhone, which 0.0004% of all Mankind will ever hold, will not contain some magical feature that will fix all of your problems, or that you suddenly cannot live without.
Regardless of which iPhone you have and how you feel about that, just reflect on the fact that through no agency of your own, you were born in a very specific time and place which affords you the undeniable luxury that is unlimited access to information, communication and entertainment.
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